Kaeru Launch & Activation
LAUNCH & ACTIVATION SERVICE

What is the Launch & Activation?

"From signup to go-live, we handle the heavy lifting so you can focus on your business."

Launch Timeline

4-6 Week Setup Process

From signup to go-live, we handle everything

1
Discovery

We learn your business & workflow

2
Build & Configure

Custom automations & integrations

3
Launch

Go live with full support

Kaeru Launch Services
📅
1.

Discovery & Planning

  • 1:1 Kickoff Call – deep dive into your sales process
  • Customer journey & lead flow mapping
  • Identify essential automations & integrations
⚙️
2.

CRM Build and Customization

  • Account setup with your branding
  • Sales pipeline tailored to your stages
  • Custom fields, tags & contact segmentation
  • Lead capture forms & scheduling tools
  • Lead KPI reporting dashboard
  • A2P and Phone Configuration
🤖
3.

Automation Setup

  • Launch Pad Automation Development
  • Task reminders for your team
  • Lead routing rules
  • Key notifications so nothing gets missed
🔗
4.

Integration Connections

  • Email & domain verification
  • Phone number setup & testing
  • Connect FSM (where applicable)
🎓
5.

Training & Support

  • 1:1 Walkthrough Sessions (4) – live training on your new CRM
  • 1:1 Review Session – after a few weeks of use for fine-tuning
  • Recorded trainings for reference
  • 24/7 support + weekly office hours

What is the Launch Pad Sales Automation?

We build your foundation so every lead is captured, followed up, and tracked — automatically. From first contact to closed deal, your Launch Pad Automation keeps the process moving without you chasing.

Pipeline Section - Fixed

Your Pipeline, Fully Automated

Each stage has its own automation to move the deal forward. See how every lead flows through your system automatically.

Lead Captured
Pictures / Info
Call Scheduled
Follow Up

Expand each stage below to see the summary automation sequence:

Lead Capture
Immediately
Contact details captured and deal initiated in Kaeru CRM
No Pictures
Immediately
Email request for pictures sent automatically
Next Day
Text message reminder sent
Follow Up
Voicemail drop + follow-up text
Later
Final reminder email sent
Eventually
Automatically closed as lost
Pictures Sent
Immediately
"Got your pictures" confirmation sent
Soon After
Scheduling link sent + voicemail drop
Follow Up
Re-engagement email sent
Eventually
Automatically closed as lost
Call Scheduled
Immediately
Automatic confirmation email sent
Success! Lead ready for your call - and you didn't lift a finger!
Missed/Cancelled Call
Immediately
Auto-reschedule workflow initiated
Eventually
Automatically closed as lost
Think About It
Later
Follow-up email sent
Eventually
Automatically closed as lost
Consult Scheduled
Immediately
Confirmation email sent
Before Call
Reminder sent day before appointment
Quote Sent
Immediately
Client info pushed to FSM/QuickBooks
📊 Integration: Client data transported, days of dual entry are gone!
Extra Automations Section

Add'l Workflows Included in Launch Pad

Beyond your core pipeline, these additional automations work behind the scenes to maximize every opportunity and maintain professional communication.

Reputation Management

Automated review requests sent to satisfied clients after job completion, helping you build a stellar online reputation effortlessly.

Custom Missed Call Text Back

Instant professional auto-reply text messages sent whenever calls are missed, ensuring no lead feels ignored.

Appointment Reminders

Automated confirmations and reschedule links sent before appointments, reducing no-shows and keeping your calendar full.

30-Day Re-Engage Workflow

Intelligent follow-up system that checks back with stalled leads after 30 days, giving cold prospects a second chance to convert.

Kaeru Launch Pad - Included vs Add-Ons

Included in Your Launch Pad

  • Sales Pipeline with all core automations referenced above and Existing Client Pipeline with Notifications
  • Messaging customized to your trade/industry using proven templates
  • FSM integration with core client details (name, address, phone, email)
  • Setup for up to 2 sales team members (users)

Available as Add-Ons

  • Additional pipelines or advanced branching workflows
  • Full custom copywriting from scratch
  • Extended FSM field mapping beyond core info
  • Sales team larger than 2:
    $995 per additional team member

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